Festival Branding
Print/Website Design
Generative Graphics
Print/Website Design
Generative Graphics
Description
Images Festival is an institute celebrating experimental film and media art, aiming to strengthen audience engagement and build community.
The IF logo is a portal to showcase films and typography. Through this project I learned branding is not just making logo but the process itself is a part of the brand story.
The IF logo is a portal to showcase films and typography. Through this project I learned branding is not just making logo but the process itself is a part of the brand story.
Playground
How can we strengthen the festival identity, engage the audience in a more effective way? I designed a painting tool where the audience can interact with stills from the films, which helps strengthen the festival identity and creates more effective engagement.
Visual Tool Process
I used p5.js for this playground tool, and I later exported the visual elements I created to make posters.